Insights
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The Value of a Landing Page
Have an initiative that needs to take off? Discover the value of a landing page as part of your marketing strategy. Read time: under 6 minutes
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Importance of a Brand Standards Manual
A brand standards manual (also known as a brand book, guide, or bible) guides anyone in the use of your brand messaging and appearance across all platforms. It plays an important role in protecting the outward appearance of your brand—it tells your company story so your employees and vendors know what you stand for and how you should be perceived. Read time: 7 minutes